The Jacksonville Beach event features 60 vendors, Food Truck Village


Pensacola, Fl

Food trucks and dozens of tents filled Latham Plaza in Jacksonville Beach to attend the 904 Pop Up Summer Livin ‘Event.

Several people who attended the event said they felt relieved to get out.

“I feel like it’s the first time I’ve been outside since March,” said Sheila Barnett.

Attendee Sherrill Roach added: “Absolutely, you don’t have to wear a mask all the time.”

The event included 60 vendors and a village of food trucks.

Gov. Ron DeSantis announced last week that Florida had moved into phase 3 of the state reopening plan, which would mean removing all statewide restrictions on bars and restaurants.

Several companies at Sunday’s event, such as Island Dream Authentic Italian Ice, said this was their first event since the coronavirus arrived in Florida.

“We have missed a lot of events during COVID this year, so it’s good to come back in between people, and back to the festivals. That’s the fun part of the job,” said Brittany Sinclair, owner of the Island Dream Authentic Italian Ice, said.

Sammie Jai set up a tent for her skincare line, In My Skin Organics. She set up the business while in quarantine.

Jay said, “I stumbled upon it because I have eczema, so it’s really hard for me to find certain products, and so I just said, ‘I’m going to create a product of my own.'”

Companies are hoping the event will be a step closer to normalcy.

All vendors followed safety guidelines by promoting social distancing and sterilization.


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